FENTY Collection, Puma by Rihanna September 24, 2015 Aric Rosenberg FENTY Collection, Puma by Rihanna CREEPER As the new Women's Creative Director for PUMA, Rihanna showcases her pilot design incorporating the iconic PUMA suede with a grungy, rebel vibe. The creeper's symbolic platform sole ties the new design together creating a feminine yet punk look for the upcoming season. Now Available at Epitome In-Store and Online.